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The Bulk Nutrients Beginnings

The Bulk Nutrients story starts back in 2004 when Ben Crowley discovered there was a real lack of high quality, affordable sports supplements available to Australians. Ben wanted to change this, and so Bulk Nutrients was born.

Ben thought, if he could minimise supply chains and sell direct to the customer, customers could be in for big savings.

So it began, Bulk Nutrients started out as a grassroots family-run supplement company offering pure proteins and aminos at low prices. From here Bulk Nutrients grew a great deal, but the sense of family and community never left.

Today Bulk Nutrients is the favourite supplement brand of health and fitness enthusiasts everywhere! From the big cities and outback towns of Australia, across the Tasman sea and throughout beautiful New Zealand too.

Bulk Nutrients represents more than just affordability and quality, we’re dedicated to helping you reach your health and fitness goals.

The Bulk Nutrients family


Family sits at the very heart of Bulk Nutrients.

Our founder and managing director, Ben, comes from a large family and had endeavoured to continue his strong family ties into the business. Many of Ben’s family members and close friends have worked or continue to work at Bulk Nutrients. It’s in all sense a family business with each new staff member becoming a part of the Bulk family.

We pride ourselves on being an inclusive and culturally diverse company, warmly welcoming staff who are migrants from Bhutan, Nepal, Rwanda and the Congo as well as staff from all walks of life. Today we employ approximately 60 staff members with 50 of these working full time.

Our staff are our greatest asset and we strive to cater to the needs of all staff members. Whether that be allowing greater flexibility for busy parents or supporting those with additional challenges such as English as a second language or disabilities.

Bulk Nutrients believes in equal opportunity and we encourage diversity as we think it makes us stronger as a brand and a team.

The Bulk Nutrients community

One of the amazing things we get to do as a brand is supporting the greater health and fitness community. Our commitment to supporting events, sporting teams and charities big and small is all part of the Bulk Nutrients brand. We love being a part of it all!

You’ll see us at around 40 bodybuilding shows a year, endurance events such as Run Melbourne, health and fitness expos such as the Arnold Sports Festival, Tough Mudder and some of Australia’s biggest CrossFit events too.

Although you’ll see us at well-known events, no event is too small for us to support. We understand that even the smallest events can make a big difference to a community, and sometimes a little financial assistance is all that’s needed for these events to get up and running.

We’re also proud to be the major sponsor for Hobart United (a local community-focused migrant soccer team), we’ve partnered with Whitten Brothers National MX Team for more than five years now and we also support various charitable endeavours, including Global Village Housing and Movember, wherever possible.

Our responsibility to the environment

We take sustainability very seriously at Bulk Nutrients and we’re always looking to make changes that have a positive impact on our environment.

We’re proud to say that more than 93% of our factory’s electricity usage is generated from renewable sources due to Tasmania’s hydroelectricity system. Our factory situated in the picturesque Huon Valley and is actually a completely restored apple cool shed. You wouldn’t know it looking from the inside, it’s been transformed into a state of the art 3000m2 facility for manufacturing, dispatch, storage and offices.

The Bulk Nutrients team also take sustainability through to R&D where we work on developing sustainable products such as plant proteins. We support the local Hemp protein industry here in Tasmania and have become a key driver behind the plant protein industry.  

Ben and the team at Bulk Nutrients continue to work on projects that help us reduce waste. One of these is our partnership with REDcycle, this initiative gives used soft plastics a new life rather than seeing them go into landfill. All of our packaging is recyclable, and we will continue working towards greater sustainability goals in the future.

Live your best, healthiest life with Bulk Nutrients!

All in all,  Bulk Nutrients is all about supporting you on your individual health and fitness journey! We love seeing you make goals…and smash them!

We’re dedicated to offering a range of products that are affordable and extremely high quality. This way you get the best results possible without breaking the bank.

Bulk Nutrients is your one stop supplement shop.

Supplement Frequently Asked Questions

Where do you source your protein and other supplements from?

With such a wide range of products on offer, at Bulk Nutrients we source ingredients from across the world!

When sourcing raw ingredients for our products we look for the best possible quality for the best value. Generally, this sees our dairy proteins sourced from Australia, NZ and the US and our amino acids from Asia.

At Bulk, we’re sticklers for quality and purity in our supplements. All our suppliers are subject to ongoing testing and documentation to verify the quality of ingredients. This happens at Australian laboratories as well as in house with our Quality Assurance team.

Are Bulk Nutrients supplements natural?

If you’re looking to buy supplements that contain real ingredients and nothing but natural flavours and sweeteners, look no further than the Bulk Nutrients natural range.

Choose from natural protein powders, such as creamy whey and pure plant proteins including pea, rice and soy. Our vitamin and mineral blends, Red Fusion and Green Fusion, are also completely natural (and a great way to boost health and vitality).

Our natural products are of the highest quality, contain only the ingredients you’re after and are seriously good value for money compared to others on the market.

How do I get a free Bulk Nutrients sample?

It’s as easy as can be! Simply head to our sample request page, choose your sample, fill in your details and we’ll get it out to you. We know how important it is to try before you buy, that’s why we offer free samples of our most loved products! Choose from dairy and plant based protein powders, BCAAs, pre workouts and more.

Oh, and every time you place an order you can select to receive a free sample of our product of the month too. Simply click on the orange banner that says ‘ Add a free sample to your cart’ at the cart page.

Can I buy your product from my local supplement store?

Bulk Nutrients is an online supplement store, and it’s because of our solely online presence that we’re able to offer low prices on quality products every day!

The easiest and most affordable way to stock up on pure proteins and sport supplements is by shopping via our website. We offer speedy express shipping to NZ for all orders 2kg and under too!

Are you Australian owned and operated?

Yes Bulk Nutrients is very proudly Aussie owned and operated!

We develop, blend and package all of our products ourselves at our southern Tasmanian factory.

Should I take supplements while breastfeeding/pregnant?

We always recommend you discuss this with your GP as everyone is different, however there is nothing inherently unsafe about taking supplements during pregnancy.

What is the taste and texture of protein like?

It all depends on which protein you decide to buy. The most popular protein powder is dairy based whey and whey proteins are milky and creamy. Plant based proteins like our pea and rice protein combo, Earth Protein, have a thicker consistency. Or if you’re looking for something dairy free, HCP (hydrolysed collagen peptides) have a much thinner, watery consistency and Future Whey is much more like an amino acid – light and refreshing.

How do I get a coupon code/discount?

With Bulk Nutrients you can be confident you’re getting the best price for pure supplements every single day.

We love being able to offer lower prices all the time, rather than offering constant flashy discounts. At Bulk, you can buy direct from the manufacturer and we pass on the savings straight to you!

For being a part of team Bulk we like to thank you with our rewards system. Every dollar you spend on supps earns you a Whey Cool point. These points bank up so you can redeem coupons and earn VIP status too! Find out more.

What are the most popular gym supplements post workout?

If you’re chasing better recovery and lean muscle growth after training, we always recommend adding a protein powder into your diet.

Taken straight after your workout, a protein powder helps to kick start the recovery process. After exercise your muscles are looking for protein to help rebuild stronger than before. Taking a protein shake after a gym session can help reduce DOMS (delayed onset muscle soreness) in the days following training and will assist with developing muscle mass over time.

We recommend a pure whey protein such as WPI or WPC or for dairy free/vegan friendly options, Earth Protein or Future Whey are also great.